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New campaign pushes code of conduct for financial services
Shane Mullins is hoping that his Question of Trust campaign can build confidence in the wake of decades of scandals.
by Michelle McGagh on Jul 10, 2012 at 15:01
Professor Christine Ennew of the Financial Services Research Centre said: 'People aren't saving sufficiently for the future. Part of that is because there's a breakdown I trust.
'They don't trust the products. They don't trust the companies that promote the products. They don't trust savings actually being a good thing. Consumers are reluctant to use the services they don't have trust in.
'Our starting point has to be to ensure that the industry and the organisations within it understand the nature and significance of trust. The financial services is one of Britain's great access stories. However, parts of the industry have been responsible for some of the biggest scandals in business history. It is for the whole industry to first, accept that is the case and, second, do something about it.'
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