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Adviser Insight: Why we need a new approach to risk

by Steve Buttercase on Oct 14, 2011 at 11:01

Adviser Insight: Why we need a new approach to risk

An objective calibration of financial risks could do a lot to help advisers discuss this issue with clients clearly, free from subjective preconceptions that so often cloud the picture, says Steve Buttercase of Sense Financial.

I bet you don’t remember the risk assessment that was carried out before you bought your first house; it may be some time ago. Or perhaps you are too young to have stepped on to the fictitious housing ladder with its unwritten guarantee that the only way is up; ladders don’t typically go down in metaphors although many do so in life.

Those struggling for total recall should stop now because there wasn’t an assessment – the biggest investment of your life contains no warning at all.

I am sure you received plenty of paperwork regarding risk for the loan you took out or for any peripheral financial products, whether actually required or not, and you may even have read some of it. However, when it comes to the inherent risk of actually buying a house, there is not a warning in sight.

Units of danger

I was recently at my daughter’s school prize-giving, where the guest speaker was Professor Spiegelhalter, a Cambridge luminary on the subject of risk or, as he prefers to call it, ‘uncertainty’. After capturing the audience immediately with the statement that statistically Ecstasy is less dangerous for children than horse-riding (a fair few mutters – this was Cambridge remember), he began to introduce us to the concept of the micromort.

A micromort is a unit of deadly risk, where there is a one-in-a-million chance of death being the outcome. For example, 230 miles in a car represents one micromort and so does 6,000 miles on a train, three flights on an aircraft or six miles on a motorcycle. You get the idea. Other interesting activities that increase the death risk by a single micromort include smoking 1.4 cigarettes, spending an hour in a coal mine, eating 1,000 bananas and spending a weekend in New York.

Prof Spiegelhalter extrapolated this idea of a unit of risk to then introduce the idea of the microlife: that is a 30-minute reduction of your life expectancy as a result of a certain activity, condition or situation. So now two cigarettes can cost you one microlife, a chest X-ray three, a full CT scan 180 and so on. This allows students of risk to make a sensible comparison between different, seemingly unrelated, activities using an agreed scale or point of reference. In this way they can assess the danger more scientifically without being steered off course by emotions or intuition.

An adviser’s guidance on risk

Financial planners are forced to understand and communicate risk in an entirely different way.

Many have stuck with the basics of educating clients and motivating them within a framework of a tailored financial plan. This approach has worked well for decades and, to be fair to the Financial Services Authority, its guidance consultation ‘Assessing suitability: Establishing the risk a customer is willing and able to take and making a suitable investment selection’, published in January this year, did acknowledge good practice and said its findings were largely based on higher risk firms.

Yet many IFAs have failed to get to know their client personally and in depth and have instead hidden behind software programs, stratified sampling, absolute return alchemy, best advice manuals and (worst of all) risk assessment profile questionnaires.

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10 comments so far. Why not have your say?

Kate Brookes

Oct 14, 2011 at 13:39

This is a really interesting and thought provoking article.

How great to read something that is of real value to me, much better than the latest FSA dictat, or who has got the most money under management.

Thankyou.

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WGFS

Oct 14, 2011 at 13:57

Yes great article and one I actually read rather than the who has got £100M or more under management.

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The party's over!

Oct 14, 2011 at 13:59

Ditto!

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Trevor C

Oct 14, 2011 at 14:00

Excellent article Steve.

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The Scud

Oct 14, 2011 at 14:12

A clients tolerance to risk is directly proportional to the level of emphasis and importance they place upon achieving their genuine objectives.

It is beyond comprehension and total nonsense that investors are tagged 'cautious' moderately cautious, slightly more ..etc

But as we see historically the Investors so called tolerance to risk will be prostituted inversely to the size of potential financial re dress.

They define the target we advise the magnitude of bullets required..its a big boys world ...sorry I should be PC and say its a big persons world

BIG OBJECTIVES , MEANS BIG COMMITMENT,

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Jonathan Kirby

Oct 14, 2011 at 14:23

One of the biggest snags is that people are often prepared to to take risk for the upside they anticipate, but don't like it when things go the other way.

They then perhaps blame the IFA who should have seen every blip that governments and regulators failed to spot.

I often find myself going for less risk than the client says he or she is prepared to accept and build a portfolio of a few satellite funds round a large core of cautious multi-asset.

The consequence of this is that the overall returns may not be as good, but I get very few calls from worried clients and find my night-time's are less disturbed.

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Karen Wagg

Oct 14, 2011 at 15:24

I like the idea of discussing units of certainty rather than "risk", which immediately suggests 'danger' or loss for most people. A very interesting article.

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Dave Knight

Oct 14, 2011 at 15:36

Excellent article. Makes a change to read something both thought-provoking and not related to IFAs remuneration (or lack thereof).

There should be more of this sort of stuff in CityWire, like the hour by hour commentary a couple of weeks ago when something of genuine importance occurs.

Wonder if Hector read it?

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Lydia Molyneux

Oct 14, 2011 at 16:25

Good to see that you are still on the ball Steve!

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Terence O'Halloran

Oct 14, 2011 at 16:32

Refreshing. I enjoyed that. Thank you.

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