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Bamford and Billingham: how to attract the right clients

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by Rachael Revesz on Jan 02, 2013 at 15:43

Bamford and Billingham: how to attract the right clients

Informed Choice executive director Nick Bamford and Steve Billingham, director of Steve Billingham Consulting, reveal how to find and appeal to value-adding clients.

In this first of three video interviews, the pair explains how marketing, proposition, and pricing can be used to draw in the right clients.

1 comment so far. Why not have your say?

Bill Hickok

Jan 07, 2013 at 23:04

What a load of tosh.....blogging/twitting etc is over rated & just tittle tattle...there is no substitute for word of mouth & actions, costed to suit the needs of the job...it takes longer, but you get clients that stick with you longer too! It's also more professional, which is what the IFA sector should be striving for...unless of course yr 'proposition' is mortgages & term assurance!

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