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London IFA hires trainee amid plans to expand North

London IFA hires trainee amid plans to expand North

London-based firm has made the first in a series of trainee financial planner hires, in a drive to expand the firm with a planned office opening in Norwich. 

Jonathan Samuel, (pictured), aged 27, previously a personal banker at Lloyds Bank, recently joined the firm and will be studying to gain qualifications through the Personal Finance Society.

Samuel replaces another financial planner who had been trained by Rose & North, Tania Loveday. Loveday left the company in March. She plans to return to her home country Australia in the future and in preparation is specialising in the international and expat client market at a UK-based firm.

Rose & North managing director Hayley North said the company is looking to refine its training programme so that it can bring on more trainees in the future.

‘Having already trained one second career financial planner (Loveday) we already know what works. Jonathan is working with us to refine the process so we can roll this out for other new entrants in the coming months as we are keen to bring more staff on board this way,' she said.

‘​We are also working with other firms to see what might be possible across to maximise the training and experience options for new staff.'

Currently Rose & North has three members of staff. 

North said she will open a new office as part of expansion plans.  

‘The goal is to expand fairly rapidly, we are planning to open an office in Norwich very soon and will be looking for all kinds of staff in the region.

‘We will then look to expand further over time, adding a mixture of experienced staff and people we can train from scratch​.'

Samuel said he appreciated the collaborative approach used by his new firm.

‘At Rose & North we are always encouraged to come up with new ideas and suggestions on how to improve the way we do things and this gives me the satisfaction that all of us together contribute to the future success that we know we are going to have,’ he said.

North said it 'makes sense' to give people a chance to grow and develop, rather than hire advisers with ready made client banks. 

‘We do not demand a client bank before someone starts, we don't even want to see a business plan. We want bright people with the right approach and the aptitude and enthusiasm to learn,' said North. 

‘We are happy to build the client bank as a business as we feel this works better for the long term benefit of staff and clients.'

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